Client tagging
Auto-tag clients as VIP, top spender, lapsed or active with rules you toggle and tune — the tags become the segments that drive your campaigns.
Open Client tagging in settings. Instead of hand-labelling customers, you set rules once and Gloora tags everyone automatically from their real visit and spend history. A big spender earns the Top spenders tag; someone who's gone quiet slips into Lapsed · 90d — you never touch a thing.
The rules that ship ready
Gloora starts you with eight System rules covering the segments most salons live by:
- VIPs and Top spenders — your best clients, by flag or by lifetime spend.
- Frequent and Active · 30d — the regulars keeping your chairs full.
- First-time and Lapsed · 90d — the newcomers to convert and the regulars to win back.
- Blocked and Inactive · trash — the ones to keep out of your outreach.
Each row shows a live count of how many clients it currently matches, so you can see the effect of a threshold before you trust it.
Toggle and tune
Every rule has an on/off switch — flip one off and it simply stops tagging, without being deleted. To adjust a threshold, open the rule and change the number: make Top spenders mean spending more, or redefine "lapsed" as sixty days instead of ninety. System rules keep their names and can't be removed, but their thresholds and colors are yours to set.
Tags are your campaign audiences
This page is the engine room for your marketing. Every tag here becomes a segment you can pick straight from the clients list or target in a WhatsApp campaign — tighten a rule here and every audience that uses it updates everywhere.
Add your own rule
Open the builder
Click Add rule to start a fresh New tag rule.
Define who it catches
Give it a Display name, pick a Color, then choose the Rule type — visit counts, spend thresholds, or recency windows. The condition is the rule; anyone who matches gets tagged from then on.
Save and it's live
Save, and the tag starts applying immediately across your whole client book — no re-scan to trigger.
Back to defaults
Tuned a rule into a corner? Reset to defaults restores the eight built-in rules to their factory thresholds. Any custom rules you've added stay exactly as they are.